In the News
7 Days Premium Hotels to enter HoReCa market in Russia
7 Days Premium Hotels, the Plateno Group’s leading brand, is to enter the Russian market in 2017.
Plateno Group is one of the most influential, innovative and client-oriented company with the portfolio of over 4400 hotel properties in 300 destinations and 100 million-strong loyalty programme. Plateno owns and manages 20 brands, including 15 hotel brands, apartments, café, art-platform and online travel platform Plateno Trip.
Plateno Group is pursuing active expansion in Europe, South-East Asia, Africa, and now in Russia. As part of its development programme, in October 2017 it launched its first Russian 7 Days Premium hotel, located in NOVA Alexeyevskaya Apartment Complex in Moscow. It became the first partner hotel in Russia to sign an agreement to operate under the 7 Days Premium brand. The property is currently under construction and will open its doors in the near future. Its concept is based on the main values of the brand: affordable price, premium experience, comfort for business and leisure travelers.
7 Days Premium NOVA Alexeyevskaya is a business hotel located near VDNKh, Moscow’s largest exhibition, museum and recreation complex and one of its most popular public spaces. The property has well-developed infrastructure and provides a good range of services, from comfortable accommodation to corporate events.